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Production Advice

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LANDR: Automated online mastering – but is it any good ? My test

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I’ve had so many people asking me what I thought of the new LANDR automated online mastering service, that I decided I just had to check it out !

LANDR offers “Professional Audio Mastering”, saying you can “Sound like a pro. Instant results at a fraction of the cost of studio mastering.”

But is it any good ?

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How to sound loud on iTunes Radio – the surprising secret of U2′s new album

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Standing out from the competition is crucial, right ?

And the best way to do that is make you music really zarking loud, right?

Wrong.

To find out the real way to make your music stand out in the 21st century, watch the video above – the answer may surprise you.

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Music Tech Fest – 100% inspirational

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Technology is an amazing thing.

A two-edged sword, sometimes – but an amazing thing.

And music technology is no exception. As proved by any one of the following paragraphs:

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Why you want to go to Music Tech Fest, even if you don’t realise it yet

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This Friday I’ll be presenting my Perception plugin at Music Tech Fest in London.

I hadn’t heard of the event before, but the more I learned the more I realised just how cool it’s going to be. And that was before I got my invitation…

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Imogen Heap’s “Sparks”: How to build an album from a collection of songs

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At the most basic level, making an album is about putting the right songs, in the right order, with suitable gaps in between.

Which sounds simple enough, right ?

Maybe so. But the running order has an enormous impact on the way we perceive songs, and their meaning.

For example, Imogen Heap’s new album “Sparks” was released today. I’ve been listening obsessively to it for the last week (because I pre-ordered the amazing “deluxe box-set” version) and it’s a perfect example of what I’m talking about.

I was worried that it simply wouldn’t hang together as an album, because of the unique way it was produced – but in fact the opposite was true.

Quietly, without us (or herself ?) noticing, Imogen has created a concept album about the end of her relationship – with an unexpectedly happy twist at the end.

And the tool she used to achieve this was nothing more than the order she chose to put the songs in.

Bear with me though, this will take a little time to explain…

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Ian Shepherd


BBC Radio 4 Interview

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Ian Shepherd from Production Advice discusses the Loudness Wars

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